Located in the newly revitalized and upscale Warehouse Row, Embellish is Chattanooga's only high end women's shoe store. The ad campaign that I worked on while at Maycreate required photography, editing, type layout and pre-press on a weekly basis. Embellish's brand needed to appeal to women of means with a more sophisticated understanding of fashion. By placing emphasis on the individual shoes we were able to focus on the brands they carried and demonstrate the constant flow of new inventory they brought in.

Along with the ad campaign, I designed the website for Embellish. On brand with the print ads, the website is stark white, elegant and sophisticated. The website also allowed Embellish to showcase the shoes from the ads into an image gallery organized by designer.
Check it out here.