Creative Director and Designer

Aaron Robbs, Designer

Hello. I'm Aaron Robbs, a creative director and designer living and working in New York City. I collaborate with people, teams, and businesses to develop design systems, strategies, and processes to do better and more interesting creative work.

 

Work

Until recently, I was the Creative Director of the Dropbox Brand Studio teams in San Francisco and New York. In 2017 we worked closely with Collins on a comprehensive visual redesign of the company, and partnered with 72 and Sunny on a global advertising campaign. I talked with Fast Company about the redesign here.

 
 
15 DBX_MURAL_1_LR-f55134.jpg
DB_Logo-1000x562.gif
16 COMBINED_2-dc8b56.jpg
05 DBX_ILLU-b8d79e.jpg
05 DBX_ILLU-b8d79e.jpg

All photos c/o Collins

 

I started a creative studio, Robbs, with my wife and creative partner Julia. We specialize in photography, art direction, and brand design. For work inquiries email: hello@robbs.co

 
 
robbs.jpg
 

We did creative direction and styling, along with product and campaign photography for Throne Watches.

 
 
08_19_17_Throne_Lifestyle_0775.jpg
Throne_090316_060copycopycopy.jpg
08_19_17_Throne_Lifestyle_0544_crop.jpg
Throne_090316_079.jpg
08_19_17_Throne_Lifestyle_0816.jpg
Throne_090316_072copycopy.jpg
 

We did creative direction and photography for Alex Proba when she released her puzzle rug collection at the London Design Fair.

 
 
06_13_17_AP_Rugs_009.jpg
06_13_17_AP_Rugs_010.jpg
06_13_17_AP_Rugs_006.jpg
06_13_17_AP_Rugs_012.jpg
06_13_17_AP_Rugs_011.jpg
tempImageForSave.JPG

http://www.studioproba.com/#/puzzle-rug-collection-2017/

 

We did the cover photography and design for Monteagle’s debut LP, Midnight Noon.

 
 
Monteagle-record.jpg
Monteagle-record-back.jpg
 

I collaborated with Alex Proba on a mural design for the Dropbox NYC office. Then we painted all 62 ft of it. Sight Unseen liked it and wrote about it here.

 
 
DB_Mural_Aaaron_Alex-72dpi-6.jpg
IMG_0136-2.jpg
DB_Mural_Aaaron_Alex-72dpi-9.jpg
DB_Mural_Aaron_Alex_72dpi-16.jpg
IMG_0142-crop.jpg
 

Previously I was part of the founding design teams at both Kickstarter and MailChimp.